STN recently hosted our content, advertising and publishing partners in Victoria, British Columbia to participate in a 3-day interactive Partner Summit.
It was a great week packed with industry trends, networking opportunities, and social activities that fostered collaboration.
Key highlights included:
– A deeper focus on digital video strategy, illustrating that contextually relevant content is a proven way to:
- Increase unique visitors by over 40%
- Drive an over 9:1 ROI for brands
- Increase purchase intent by 14%
– Digital video solutions are not one size fits all. Finding the right partner with a diverse product portfolio that goes beyond pre-roll can help you achieve your goals
Most importantly, was the value in bringing together a diverse group of industry leaders for thought-provoking discussions to explore the future of online video and how to overcome industry challenges together.
Oh and we saw some whales too!