SendtoNews teams with NFL and other video platforms to drive over 7 million viewers with first night of NFL Draft-A-Thon LIVE. So far $85 Million in support of COVID-19 relief has been raised by the NFL Family.
Night two of the NFL Draft-A-Thon LIVE starts at 7PM ET
VIA NFL Communications
Viewership of “Draft-A-Thon LIVE,” a massive fundraising campaign, tops 7M Total Viewers Across a Number of Digital and Social Properties
In addition to the telecast of the 2020 NFL Draft, over seven million viewers watched in excess of 26 million minutes of “Draft-A-Thon LIVE,” a massive fundraising campaign aimed at raising much-needed funds for COVID-19 relief efforts. Draft-A-Thon LIVE is presented all three days of the 2020 NFL Draft and available through NFL digital properties across devices (phone, PC, tablet and connected TVs) as well as a number of digital platforms including Twitter, Facebook, YouTube, Twitch, TikTok, Reddit, TuneIn, Yahoo! Sports and more than 100 news websites via SendtoNews.
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VP, Corporate Communications